Stay · Cornwall · 2025
The Sable
A 22-room inn whose stays were mostly being sold by someone else’s brand.
The Sable · Cornwall
The loft, direct.
The other site doesn’t include breakfast. This one does.
- 48%
- of stays booked direct in the first season
- 22
- rooms, written as rooms and not inventory
- 2
- packages with the village, not a discount code
The problem
The OTA had the photographs, the reviews, and the habit. The inn’s own site had a tariff PDF and a phone number. Direct was a slogan.
What we did
Every room is a short story with a real rate beside it. The comparison with the OTA is honest: the direct rate includes breakfast because the other one doesn’t.
Two packages — a shoulder-season stay with the bakery, a winter weekend with the fire already laid — give people a reason that isn’t 10% off.
The booking asks the questions the inn actually needs. Dogs. Arrival after the kitchen closes. A cot.
After
Direct is no longer the moral choice. It’s the easier one if you already know the place.
Screens on this page are rebuilt for the walkthrough. The rules described are the ones we shipped.